Old Wisconsin reduces price, portion size for meat sticks
The company is also reducing its Smoke Stack products from 2.5-oz to 2-oz.
Old Wisconsin Smoke Stacks
Old Wisconsin, a Wisconsin-based producer of hardwood‑smoked sausages and meat snacks, is setting a new lower price point across its Smoke Stacks varieties, aiming to reach value-conscious consumers.
“As rising costs continue to impact households nationwide, people are looking for foods that are convenient, satisfying and affordable—without sacrificing flavor or protein," says Charlie Kuoni, senior brand manager for Old Wisconsin. "We’re always listening to our fans and making sure Old Wisconsin Smoke Stacks stay within reach, even when budgets are tight."
All Old Wisconsin Smoke Stacks products will transition from a 2.5‑oz size to a 2‑oz offering at a price point of $3.49, down from $4.49.
Old Wisconsin Smoke Stacks are gluten-free and contain no added MSG. Varieties include turkey sausage and cheddar cheese, beef sausage and cheddar cheese, and beef sausage and jalapeno cheese, as well as the new pepperoni and cheddar variety.
The new 2-oz products launch on August 1, at participating national retailers including Albertsons and independent C-stores nationwide.
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