Company: Pak Group North America

Website: www.bellarise.com

Equipment Snapshot: Announced on the heels of its Organic Dough Conditioner, Pasadena-based Bellarise developed its new line of clean label and non-GMO BellaSOFT Organic bread softeners to help bakers exceed customer expectations and drive market share. The softeners include “Standard,” “2000,” and “3000” variants, and earned certification from Oregon Tilth (organic), Orthodox Union (kosher), and the British Retail Consortium (Global Food Safety Initiative). To get the most out of their product, Bellarise also offers BellaSOFT Organic users assistance in creating custom formulations that work best with their recipes.