Snack and Bakery logo
search
cart
facebook twitter linkedin youtube
  • Sign In
  • Create Account
  • Sign Out
  • My Account
Snack and Bakery logo
  • SNACK PRODUCTS
    • New Products
    • Chips
    • Crackers
    • Frozen Snacks/Appetizers
    • Nuts & Trail Mixes
    • Popcorn
    • Pretzels
    • Puffs/Extruded Snacks
    • Tortilla Chips
    • Other Snacks
  • BAKERY PRODUCTS
    • New Products
    • Bars
    • Breads
    • Breakfast Products
    • Cookies
    • Desserts
    • Pizza
    • Muffins
    • Snack Cakes
    • Sweet Goods
    • Tortillas
  • INGREDIENTS
    • New Ingredients
    • Chocolate
    • Dairy
    • Extruded
    • Flavors & Colors
    • Fruit
    • Functional
    • Grains
    • Inclusions
    • Nutritional
    • Nuts & Seeds
    • Sweeteners
  • EXCLUSIVES
    • EQUIPMENT
      • New Equipment
      • New Technology
      • Belts & Conveyors
      • Depositors, Dividers & Rounders
      • Extruders
      • Fryers
      • Laminators & Sheeters
      • Mixers
      • Inspection & Detection
      • Ovens & Proofers
      • Packaging
      • Slicing, Cutting & Portioning
    • State of the Industry
      • State of the Industry: Snacks
      • State of the Industry: Bakery
    • Bakery of the Year
    • Snack Producer of the Year
    • Top 50 Snack & Bakery Companies
      • Submit Your Company
  • TRENDS
    • Artisan Baking
    • Better-For-You
    • Cannabis Edibles
    • Clean Label
    • Flavor Trends
    • Food Safety
    • Gluten-free
    • Keto
    • Plant Efficiency
    • Sustainability
  • MORE
    • Blogs
    • Case Studies & Advertorials
    • Classifieds
    • Newsletter
    • Ingrained Insights Podcast
    • SFWB Store
    • Image Galleries
    • Submit New Products
    • Videos
    • Webinars
  • DIRECTORIES
    • SFWB BUYER'S GUIDE
    • CANDY BUYER'S GUIDE
    • Get Listed!
    • Take a Tour
  • CANDY
  • SIGN UP!
    • eMagazine
    • Archive Issues
    • Advertise
    • Contact
    • SIGN UP!
GrainsBetter-For-YouClean LabelGluten-freeBreads

Top grain trends—an exclusive interview with the founder and CEO of BAKERpedia

By Douglas J. Peckenpaugh
BAKERPEDIA logo
September 15, 2016

In order to dig into current grain trends and some technical wisdom, we reached out to Lin Carson, Ph.D., founder and CEO, BAKERpedia. She is the former director of technical services for Dave’s Killer Bread and R&D manager for Wendy’s International. She also served for several years as a member of the American Society of Baking Board of Directors.

 

Douglas J. Peckenpaugh: What led you to create BAKERpedia?

Lin Carson: When I was tasked with setting up technical service departments for leading bakery brands a few years ago, I discovered that surprisingly, there was a lack of easily available technical information where baking professionals could refer to and get answers quickly. This drove me to find out more and a few years later, BAKERpedia was born.

 

DJP: Did your previous professional experiences—at Dave’s Killer Bread and Wendy’s, and running a bakery-café—factor into your decision to focus on BAKERpedia?

LC: Absolutely. These were a necessary part of the journey that led me here. It was experience that motivated me to find answers and a lifelong passion for baking that led to the creation of BAKERpedia.

 

DJP: What are some of the resources that you offer to the professional baking community via BAKERpedia?

LC: BAKERpedia is an online resource that offers,firstly, free access to credible technical baking science information on ingredients and key processes. You’ll find that all informationis broken down into straightforward answers that avoid unnecessary jargon.

The Academy—a collaboration between industry partners and BAKERpedia—was launched this year offering affordable and comprehensive hands-on, one-day technical classes that are focused on enhancing the skills of any baking professional.

We now have a Technical Services Team who can help with equipment issues and provide quick turnarounds for R&D and quality needs.

 

DJP: Do you feel like there is a shortage of easily available technical resources for the bakery industry?

LC: Yes. There is definitely a lack of information sharing and regular updates on technology trends in the baking industry. This is the gap that we hope to fill, and we also hope to change mindsets about knowledge share in the industry.

With BAKERpedia, it’s all about getting you all the knowledge and information you need so you can focus on the business of baking and business growth. Ultimately, our mission is to strengthen the baking ecosystem and encourage the baking industry to share knowledge, taking baking to the next level, encouraging ideas to thrive and improving food production worldwide.

 

DJP: What are some of the technical challenges in gluten-free?

LC: Wheat flour contains 10–14 percent protein. Of these proteins, about 80 percent of them are gluten proteins, which provide the strength and viscosity for the baked product. When you remove all or part of the wheat flour, the function of these important gluten proteins are removed, as well. Non-wheat grain replacement will result in dough with a weak structure that would not hold in the gas produced by yeast or the chemical leavening system. This results in products that are low in volume with a dense crumb grain. Replacing gluten means finding ingredient solutions that cover: 1) Strength—this is done with any other proteins like egg and whey; and 2) Viscosity—this is accomplished by gums or pre-gel starches.

 

DJP: Which underused grains do you see as holding the best potential for use in new baked goods?

LC: I like sorghum because America produces a lot of sorghum, and it mainly goes into feed. Sorghum contains high levels of diverse and unique phenolic compounds (phenolic acids, flavonoids, anthocyanins, tannins) that are good source of natural antioxidants. My secret wish is for some celebrity chef to pick up this grain, start using it and giveit an unusual,but trendy, name like “Milo.”

 

DJP: What are some interesting ways bakers can build more better-for-you nutrition into typical baked goods without diminishing the finished food’s customary organoleptic traits and eating quality?

LC: Are you asking me if there is a magical way to make a whole-wheat Krispy Kreme doughnut with less fattaste like the regular Krispy Kreme doughnut? Unfortunately, there are no magical solutions for this. Products sell wellwhen there is a demand for that taste and price. Based on my experience, most substitutions for better nutrition profile have not done well due to the change in taste. The best results I’ve seen from creating better-nutrition products have come from new product launches, not line extensions. So yes, it’s time for bakers to think outside the box when creating products with better nutrition.

 

DJP: What do you see as some of the top trends in the bakery industry today?

LC: Clean label, whole grains, organic, GMO-free, wheat-free, reduced sodium and sugars, sprouted grains, PHO-free, high protein, sustainability, and social impact.

The trend with the most impact is clean label, and this cannot be ignored, because I see it as a paradigm shift for the baking industry. Clean label technology is eventually going to evolve into artisan bread baking—mainly because many bakers will not be able to keep up their speeds with current clean label technologies. Aninability to keep upwould result in producing more-expensive products. These products can only be sold in the artisan bread category where they would fetch higher prices. As American consumers travel more to Europe, they becomemore receptive to the European-style artisan bread. This would mean that there will be more demand for this type of bread, as compared to a decade ago. This demand, plus the ability to produce artisan bread,would shift the industry from making white pan bread products to artisan bread products. I believe this shift would have the biggest impact on equipment suppliers.

Technical challenges stem mainly from the lack of skilled labor. Skilled labor is a huge issue I see from all the bakeries that I have consulted. Let’s face it, bakeries are not glamorous. From three work shifts to choose from and hardly any weekends off, you’d be lucky if you got two days off in a row. The younger generation has many other options with better pay and better working conditions. That is why the industry is facing a shortage in skilled labor.

What should we do? There has to be an industry-wide effort to achieving a better work-life balance. We need to realize that giving our employees twodays off in a row is not too much to ask for, and recognize that family time is just as important as monetary compensation. We need to push for automation, so that the traditional back-breaking work of lifting flour bags and bread trays are a thing of the past. We need to encourage better food safety and sanitation practices because we want employees to be proud of the food they produce. Bridging the gap with the younger generation means that we need to provide a positive work environment where they would not only be proud of their contributions and achievements,but they would want to share them with their families and friends,as well.

KEYWORDS: artisan baked goods BAKERPEDIA clean label gluten-free sorghum

Share This Story

Looking for a reprint of this article?
From high-res PDFs to custom plaques, order your copy today!

Doug 200

Douglas J. Peckenpaugh is Director of Content Strategy for Beverage Industry, Dairy Foods, Food Engineering, The National Provisioner, Packaging Strategies, Flexible Packaging, Prepared Foods, Refrigerated & Frozen Foods, Snack Food & Wholesale Bakery, and Candy Industry at BNP Media. For over three decades, his work has followed the food industry from farm to fork, including concentrations in agriculture, ingredient processing, packaging and processing equipment, retail grocery branding, foodservice menu development, and food product R&D and manufacturing.

Recommended Content

JOIN TODAY
To unlock your recommendations.

Already have an account? Sign In

  • cookies stacked

    The top 50 snack and bakery companies of 2024

    The top-selling companies among baking and snack players...
    Top 50 Snack and Bakery Companies
    By: Jenni Spinner and Liz Parker Kuhn
  • IHOP new menu inspired by "IF" movie

    Most popular new products: May 2024

    Products range from a Reese’s Puffs collaboration with...
    Snack Products
    By: Liz Parker Kuhn
  • state of the industry bakery: 2024

    State of the Industry 2024: Bakers continue to show resilience and creativity

    For the past several years, the baking industry has faced...
    State of the Industry
Manage My Account
  • eMagazine Subscription
  • Manage My Preferences
  • Newsletter
  • Online Registration
  • Subscription Customer Service

More Videos

Popular Stories

Cartoon of two men driving a pink convertible car

Crumbl founders step down from company leadership

Hand holding tongs with Opopop popcorn bag over grill

Opopop aims to heat up microwave popcorn category

Sweets & Snacks Expo wins big in Las Vegas

Sweets & Snacks Expo concludes its first year in Vegas

Speaking Gen Y/Z/Alpha's Language Webinar

Events

August 20, 2025

Breaking the Mold: Fresh Perspectives on Modern Bakery Packaging Solutions

On-Demand Join us for a practical look at how bakeries can modernize packaging lines and better align with emerging retail and environmental demands. Key takeaways:

January 1, 2030

Webinar Sponsorship Information

For webinar sponsorship information, visit www.bnpevents.com/webinars or email webinars@bnpmedia.com.

View All Submit An Event

Products

Natural Food Flavors and Colorants, 2nd Edition

Natural Food Flavors and Colorants, 2nd Edition

Although many foods are appealing, and even perceived as natural, in spite of containing synthetic additives, consumer increasingly prefer food products which are fully natural.

See More Products

global top 100

Related Articles

  • Perfect Bar

    An exclusive interview with the founder and CEO of Perfect Bar

    See More
  • Le Bread Xpress baguette machine

    Exclusive interview with founder & CEO of Le Bread Xpress, creator of the baguette vending machine

    See More
  • Munk Pack Founders

    An exclusive interview with the founders of Munk Pack

    See More

Events

View AllSubmit An Event
  • September 11, 2025

    State of the Candy Industry: 2025

    On-Demand Analysis shared during Candy Industry’s exclusive annual coverage dives into top trends shaping the confectionery world—including supply chain challenges. An industry expert will walk through key insights and predictions for both manufacturers and retailers, highlighting consumer preferences and emerging product trends.
  • May 28, 2026

    Doing Better with Bread: BFY Trends and Tips

    On-Demand In this exclusive SF&WB webinar, attendees will learn what they need to know and apply in their operations to increase their chances of capitalizing on (and profiting from) BFY bread.  A group of experts will lay out what’s driving consumer preferences, ingredient trends, and what else plays into purchase decisions, empowering producers to develop products that fit the bill.
View AllSubmit An Event
×

Snack on the latest trends, news, and developments!

Stay in the know with Snack Food & Wholesale Bakery, the premier source of information for snack, bakery, and confectionery professionals.

JOIN TODAY!
  • RESOURCES
    • Advertise
    • Contact Us
    • Directories
    • Store
    • Want More
  • SIGN UP TODAY
    • Create Account
    • eMagazine
    • Newsletter
    • Customer Service
    • Manage Preferences
  • SERVICES
    • Marketing Services
    • Reprints
    • Market Research
    • List Rental
    • Survey/Respondent Access
  • STAY CONNECTED
    • LinkedIn
    • Facebook
    • YouTube
    • X (Twitter)
  • PRIVACY
    • PRIVACY POLICY
    • TERMS & CONDITIONS
    • DO NOT SELL MY PERSONAL INFORMATION
    • PRIVACY REQUEST
    • ACCESSIBILITY

Copyright ©2026. All Rights Reserved BNP Media, Inc. and BNP Media II, LLC.

Design, CMS, Hosting & Web Development :: ePublishing