FONA International recently released a new report about this up-and-coming generation, "Consumer Insight: Gen Z." The report describes them as “perfectionistic, driven and globally connected.”
Latest American Customer Satisfaction Index also ranks Mars, Nestle among the brands.
October 23, 2019
The 2019 American Customer Satisfaction Index has a candy company at the top. Hershey, with a score of 84 (out of 100), tied with Pepsi for the top brand spot on this year's list.
Most Americans are “low-income” consumers these days — including people we used to think of as “middle-class.” And you can blame the long-term effects of the Great Recession.
Thanks to the abundance of health and wellness information available online — and food manufacturers’ efforts to increase ingredient transparency — consumers have the opportunity to make individualized decisions about their diets and overall health.
SNAP is one of those programs that people tend to believe only impacts low-income people — but like everything in government, it creates ripples throughout the economy.
It’s no question that U.S. consumers are snacking more, and manufacturers have risen to support, and even drive, this trend. But the prevailing idea that most consumers snack "on the go" might not be totally accurate, the Hartman Group reported.
A new Euromonitor report looks at all the ways that Millennials are changing family life, and what that will mean for consumer packaged goods companies.
Consumers are more aware than ever that maintaining a “healthy” diet is important, but they aren’t as clear on what that means, according to new research from Spoon Guru.