Articles Tagged with ''consumer behavior''

Teruhiro (Terry) Kawabe, chief representative for the USA & president, CEO of Morinaga America, Inc., discusses the history of HI-CHEW and recent innovations like the new Halloween Mystery Mix.

A snacker's enjoyment of a food is impacted by many things, including how the treat feels, sounds, and behaves when being eaten.

ADM's 2026 Flavor and Color Outlook identifies three key areas expected to influence consumer preferences in the coming year.

When selecting sweet or savory treats, consumers are looking for both indulgence and BFY benefits, according to the company.

Mondelēz International's survey shows that tradition and connection play a significant role in snack choices, particularly in Asian cultures, where snacks are integrated into celebrations.

Ferrero North America's Halloween Report reveals continued growth of the “Adultoween” trend, and shows how premium candy preferences are driving purchasing decisions.

The National Confectioners Association (NCA) has released its Getting to Know Candy Consumers 2025 report, revealing that non-chocolate candy generated $12.9 billion in sales over the past year.

FlavorSum has released Part 1 of its 2026 trend outlook, which identifies cultural and flavor trends influencing product development.

Despite concerns about rising prices due to tariffs, 66% of consumers plan to hand out candy this year, and per-person spending has reached a record $114.45.

Now available at select retailers nationwide, Mauna Loa's Dill Pickle Dry Roasted Macadamias is the first of three new flavors planned by the brand.