Puffs/Extruded Snacks

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The expansion of NBA star Chris Paul's company comes as modern better-for-you brands continue to outperform legacy players.

Utz Brands Inc. will present its latest product innovations at NACS 2025, including the Utz, Boulder Canyon, Zapp’s, Golden Flake, and TGI Fridays brands.

At NACS 2025 this October, Ready will introduce its Iced Oatmeal Cookie Protein Bar, and its Movie Theater Popcorn and Maple Sea Salt Protein Puffs.

Pip's Heirloom Snacks, F.K.A. Pipcorn, has rebranded to reflect its expanded product range. The company is also transitioning to avocado oil as its main cooking fat.

Hain Celestial's Veggie Straws and Veggie Puffs are now made with avocado oil and feature new packaging. A sweet potato straw and a Mac n' Cheese puff flavor have been introduced.

Better-for-you bites are growing more rapidly than their conventional counterparts, according to Snack Food & Wholesale Bakery’s State of the Industry: Snacks coverage. 

Chris Paul’s on-the-court achievements include league-leading statistics, MVP honors, and two Olympic gold medals.

The brand is celebrating the launch with a collaborative dish using the new Smoky Mesquite BBQ crisps, created by NYC Chef Calvin Eng for his restaurant, Bonnie's.

Harvest Snaps’ new multipack includes five 1 oz bags of the Sea Salt flavor. The product is available for retailers to order now for October shelf placement, with SRP $6.99.

David Dobrik’s snack brand rolls out to the ecommerce company nationwide, and in brick-and-mortar stores across California.