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Home » Topics » Bakery Products

Bakery Products
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Reese's Oreo collab

Oreo and Reese’s roll out new collaborative treats

Presales start in August, with the full rollout at retails scheduled for rollout in September.
SF&WB Staff
August 20, 2025

The two popular brands combined their signature flavors with a new Oreo Reese's Cookie and Reese's Oreo Cup.


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Crumbl Dubai brownie

Crumbl introduces LTO Dubai chocolate brownie

The flavor, chosen by consumer voting, is available this week only.
SF&WB Staff
August 19, 2025

Available at all stores, the new brownie flavor reflects the viral Dubai chocolate trend and features pistachio, kataifi, and milk chocolate.


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First Watch fall 2025 LTO croissant sandwich

First Watch fall menu features pumpkin, smoky spice

The seasonal offerings will be available through October 27.
SF&WB Staff
August 19, 2025

The fall menu features pumpkin spice, smoky heat, and seasonal comfort. It Includes pumpkin donuts, chipotle hash, and a maple bacon croissant sandwich.


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Various loaves of wrapped breads on a table

Bakehouse Bread launches home-delivery site

The bakery company, specializing in homestyle loaves, has revamped its website.
SF&WB Staff
August 14, 2025

The offerings on the web store include a range of the producer’s core and limited-edition breads, including made-to-order items.


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Four Harry Potter decorated Krispy Kreme doughnuts

Krispy Kreme travels to Hogwarts with new LTO doughnuts

The bakery chain’s latest treats are inspired by the Harry Potter books and movies.
SF&WB Staff
August 14, 2025

Four of the limited-time doughnuts bear the colors and crests of the four houses at the school for witches and wizards.


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Stack of pumpkin pancakes as part of a balanced breakfast

IHOP brings back Pumpkin Spice Pancakes

The fall-flavor breakfast item will be served at the restaurants for a limited time.
SF&WB Staff
August 13, 2025

With summer ending and autumn approaching, the restaurant’s participating outposts will offer the seasonal pancakes.


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Pure Protein partners with Pebbles, Frank's RedHot

Pure Protein partners with Pebbles, Frank's RedHot

The collab includes protein bars and spicy popped crisps.
SF&WB Staff
August 12, 2025

The partnership with Post's cereal brand includes a Fruity Pebbles Protein Bar and a Cocoa Pebbles variety.


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Packages of Mavericks snacks on notebook next to child's hand

Mavericks launches in Sprouts Farmers Markets stores

The cookies and crackers are hitting shelves in time for back-to-school season.
SF&WB Staff
August 11, 2025

The producer offers a line of cookies and crackers with a better-for-you aim.


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Stack of cookies in front of three cans of Pringles

Chip City brings back Pringlicious Cookie LTO

The treat marks the latest in the continuing partnership with Kellanova brands.
SF&WB Staff
August 11, 2025

The sugar cookie base is filled with chocolate chips and caramel bits, and topped crushed Pringles Original crisps.


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Insomnia Cookies debuts ’M3GAN 2.0’ inspired lineup

Most popular new products: June 2025

See which products received the most clicks on Snack Food & Wholesale Bakery last month.
August 6, 2025

Snacks range from Hershey’s One bar to Goldfish’s Awesome Sauce cracker, RXBar’s high protein snack, and more.


Read More
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