Snack Cakes

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Tradition is the foundation that grounds much of the bakery industry’s continued success. We see this immutable fact across nearly every category, with leading companies selling billions of dollars of traditional baked goods that have long stood the test of time. These are core products beloved by millions of shoppers.

Hostess Brands and Sony Pictures have teamed up for a collaboration to celebrate the July 15 theatrical release of Ghostbusters with a limited-edition flavor and packaging, Key Lime Slime Twinkies.

The well-known sweets brand has launched 20 prepackaged sweet treats that consumers can purchase at retailers nationwide and online.

Otis Spunkmeyer is in the process of launching a new range of clean-label muffins, cookies and snack cakes.

Due to the success of Little Debbie Zebra Cakes, McKee Foods has introduced three products that combine the visual identity of the Zebra brand with the classic tastes of Little Debbie Brownies, Cake Rolls and Nutty Bars.

The Flowers Foods brand gets a modern makeover.

Tastykake, a Flowers Foods brand, is offering limited edition Lemon and Strawberry Kandy Kakes until May 21.

Mrs. Freshley’s has added Peanut Butter Cupcakes to its product line.

Hostess Brands’ new limited edition Dark Chocolate Raspberry CupCakes will be available through Valentine’s Day.

Available in six flavors, Ava’s Gluten-Free and Vegan Cupcakes from Ava's Cupcakes are made with a proprietary blend of flours.