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Home » Topics » Bakery Products » Sweet Goods

Sweet Goods
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General Mills goes regal with 'Bridgerton' baking mixes

General Mills goes regal with 'Bridgerton' baking kits

The brand is also debuting a Petite Blueberry Scone with Lemon Icing.
SF&WB Staff
January 28, 2026

Returning bakery offerings include a Petite Strawberry Scone Kit, a Creme Puff Kit, and a Petite Sponge Cake Kit.


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Dunkin' reveals Valentine's Day lineup

Dunkin' reveals Valentine's Day lineup

Heart-shaped doughnuts round out the LTO menu, which begins Jan. 28.
SF&WB Staff
January 28, 2026

The bakery brand is bringing back its Brownie Batter Classic Donut.


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Krispy Kreme relaunches Chocomania collection

Krispy Kreme relaunches Chocomania collection

The doughnuts will be available through February 1.
SF&WB Staff
January 28, 2026

The lineup includes all-new treats glazed with Hershey's Chocolate.


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Premier Protein Microwaveable Muffin Mix

Premier Protein expands into muffin category

The lineup includes Blueberry and Chocolate Chip flavors.
SF&WB Staff
January 26, 2026

The launches aim to extend the brand’s protein-first strategy into convenient, everyday formats designed for at-home and on-the-go eating.


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Parlor Doughnuts debuts first-ever savory line

Parlor Doughnuts debuts first-ever savory line

The baked goods lineup will launch with six products, including a pizza variety.
SF&WB Staff
January 20, 2026

Each treat is coated in herbs and parmesan cheese, crisped, and finished with fresh paired toppings.  


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Krispy Kreme gets festive with LTO Championship Dozen

Krispy Kreme gets festive with LTO Championship Dozen

Guests can build their own dozen with orange or crimson icing.
SF&WB Staff
January 19, 2026

The Championship Dozen features six football-shaped doughnuts: three dipped in orange colored icing and three in crimson colored icing, plus six Original Glazed doughnuts


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Woman eating Cinnabon roll out of a carton with a fork

Cinnabon rolls out sweet bakery innovations year-round

The chain fuels consumer cravings around the holidays and throughout the year.
Jenni Spinner, Chief Editor, Snack Food & Wholesale Bakery
Jenni Spinner
January 19, 2026

Still best known for its decadent cinnamon rolls, the company has forged partnerships with other brands and made it onto retail shelves.


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Shipley Donuts taps new chief marketing officer

Shipley Donuts taps new chief marketing officer

The hire brings more than 25 years of restaurant marketing and leadership to the role.
SF&WB Staff
January 12, 2026

Restaurant industry veteran Bill Leibengood joins the nation's largest doughnut and kolache brand.


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Paris Baguette introduces winter lineup of bakery treats

Paris Baguette introduces winter lineup of bakery treats

The brand's salted caramel pretzel-flavored lineup includes various pastries.
SF&WB Staff
January 8, 2026

Guests can add a touch of comfort to their winter days with salted caramel pretzel delights and savory creations, the brand says.


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Voodoo Doughnut launches Vegan Rock 'n' Roll Doughnut

Voodoo Doughnut launches Vegan Rock 'n' Roll Doughnut

The flavor combination will be available through January 31.
SF&WB Staff
January 5, 2026

The treat is filled with banana cream, dipped in peanut butter, drizzled with chocolate frosting, and topped with savory vegan bacon bits and a banana chip.


Read More
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