Mavericks Snacks, known for their lightning bolt-shaped cookies and crackers, will mark its one-year anniversary on April 20th with two exciting launches.

Mavericks Snacks recently celebrated its one-year anniversary on April 20th, and it has relaunched all of its snacks in a brand-new 7-oz "sharing size" format. 

Now in its sixth year, the “Best New Healthy School Snacks” contest, hosted by SF&WB, strives to shine a spotlight on snack and bakery products that represent great healthy snack choices for kids of all ages.

Mavericks Snacks, the new kid on the “kids snacks” block, is excited to announce that the company will donate a portion of its sales now through September 15 to Whole Kids Foundation, a non-profit established by Whole Foods Market.

Introducing their innovative line of kid-first, ‘better-for-you’ snacks, Mavericks Snacks (Mavericks) debuted their lightning bolts of goodness in Whole Foods Market stores, starting to roll out nationwide this week—including six new wholesome and tasty snack options for the everyday family.

When looking at today’s kids snacking landscape, and the increasing childhood obesity problem, Mavericks recognized a severe lack of cool, kid-first, better-for-you brands that speak to Mavericks, the demographic the company has defined as 4-11 years old.