Teruhiro (Terry) Kawabe, chief representative for the USA & president, CEO of Morinaga America, Inc., discusses the history of HI-CHEW and recent innovations like the new Halloween Mystery Mix.
Known for introducing the first shelf-stable mochi gummies, Issei is celebrating its third anniversary with refreshed packaging, a larger format, new flavors, and a refined recipe.
The company's goal is for its patrons to experience a Japanese Christmas from the comfort of their home while delighting in premium snacks and exclusive goodies.