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Home » Keywords: » Morinaga America

Items Tagged with 'Morinaga America'

ARTICLES

HI-CHEW parent company to acquire My/Mochi Ice Cream

HI-CHEW parent company to acquire My/Mochi Ice Cream

Morinaga & Co, Ltd. aims to expand its U.S. snack portfolio.
Candy Industry Staff
March 10, 2026

The treat brand is rooted in Japanese confectionery traditions, and was first introduced in Los Angeles in 1993.



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HI-CHEW introduces its first-ever Easter Mystery Mix

HI-CHEW introduces its first-ever Easter Mystery Mix

The brand is aiming to provide an interactive candy experience, it says.
Candy Industry Staff
March 2, 2026

The LTO features a colorful assortment of confections, including Rainbow Sherbet, Strawberry Lemonade, Yuzu Lime, and a brand-new flavor.


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HI-CHEW mystery flavor

Flavor, innovation: HI-CHEW's formula for global growth

Japanese candy HI-CHEW has caught the eye of U.S. consumers by keeping it creative.
Bailee Henderson
Bailee Henderson
September 12, 2025

Teruhiro (Terry) Kawabe, chief representative for the USA & president, CEO of Morinaga America, Inc., discusses the history of HI-CHEW and recent innovations like the new Halloween Mystery Mix.


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hi chew mystery mix

HI-CHEW unveils Halloween mystery mix

The seasonal assortment includes three returning flavors and one mystery chew.
Candy Industry Staff
August 26, 2025

Consumers can visit HI-CHEW's website to guess the mystery flavor and enter for a chance to win prizes.


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Children and adults wearing colorful clothes, shot from below

Fun Friday: HI-CHEW brings back playful partnership, snack bars give back, pickle preferences persist

J.M. Smucker's collaboration with an apparel brand leads to tasteful fashion options.
Jenni Spinner, Chief Editor, Snack Food & Wholesale Bakery
Jenni Spinner
August 22, 2025

Can you spot one of the title characters from the animated series Rick & Morty in one of this week's pictures? If you see it, email us and let us know!


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Gray, Morinaga celebrate major construction milestone

Morinaga celebrates major construction milestone

On July 1, the final beam was placed upon the confectionery company's expansion.
Candy Industry Staff
July 3, 2025

Once complete, this 130,000 sq. ft. expansion will support the company's growing U.S. presence and increase production of HI-CHEW. 


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HI-CHEW debuts new packaging, product enhancements

HI-CHEW debuts new packaging

The candy brand is also updating its chewlet product's colors.
Candy Industry Staff
May 7, 2025

The brand's flavors are getting a vibrant refresh, with updated packaging and reversed chewlet colors for HI-CHEW Original and HI-CHEW Tropical Mix.


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HI-CHEW introduces Blue Raspberry Stick

HI-CHEW introduces Blue Raspberry Stick

The treat is the first addition to the brand's classic stick format since 2020.
Candy Industry Staff
December 4, 2024

A Nielsen survey from 2021, commissioned by HI-CHEW, showed the flavor ranks as a top choice among Gen Z and Millennial consumers.


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HI-CHEW parent company breaks ground in Mebane, NC

HI-CHEW parent company breaks ground in Mebane, NC

Morinaga America, Inc. first announced the new facility in July.
Lis Parker
Liz Parker Kuhn
October 4, 2024

Morinaga America Inc., HI-CHEW's parent company, held the groundbreaking ceremony for its second manufacturing facility in Mebane, NC on October 3.


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Morinaga & Co. announces second U.S. factory in North Carolina

Morinaga & Co. to open 2nd U.S. factory in North Carolina

Operations are anticipated to begin in 2027.
Lis Parker
Liz Parker Kuhn
July 18, 2024

The new factory aims to ramp up production to fulfill the growing demand for HI-CHEW products in the U.S.


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More Articles Tagged with 'Morinaga America'
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