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Bakery ProductsNew Snack and Bakery ProductsDessertsCakes

Baked by Melissa, Kinder release bite-size cupcakes

The new snack will be available through February 14.

By SF&WB Staff
Baked by Melissa, Kinder release bite-size cupcakes
Courtesy of Baked By Melissa
January 26, 2026

Baked by Melissa, the New York-based dessert company known for its handcrafted bite-size cupcakes, announced a partnership with Ferrero's Kinder Bueno and Kinder Chocolate, one of the largest chocolate brands globally.

Timed to the biggest game of the year, Baked by Melissa, Kinder Bueno, and Kinder Chocolate are teaming up to launch an LTO assortment of bite-size cupcakes inspired by the flavors of the chocolate company and its limited-edition offerings: Kinder Bueno White and Kinder Bueno Dark. The collaboration combines Baked by Melissa’s signature bite-size cupcakes with the flavors consumers know—from Kinder Bueno’s smooth, crispy, creamy texture and hazelnut filling to Kinder Chocolate’s chocolate with a creamy, milky center, the brands say.

“I'm thrilled to be partnering with Kinder on four limited edition cupcake flavors,” says Melissa Ben-Ishay, CEO and co-founder of Baked by Melissa. “Kinder has been a staple in my household for quite some time and having the opportunity to work with them is truly a dream come true.”

The new collection will be available through February 14. Customers can taste the full spread in a Kinder Cupcakes 25-pack ($37) available in stores and online at bakedbymelissa.com with nationwide shipping, in-store pickup, and same-day delivery in Manhattan, as well as a Kinder Cupcakes 12-pack ($19), available exclusively in stores. 

The launch also coincides with a major milestone for Kinder Bueno, as the brand makes its own Big Game debut with its first-ever commercial airing during the game on February 8, it says. 

"Kinder is the best-selling chocolate brand in the world, yet our journey in the U.S. is still in its early stages," says Neal Finkler, VP of Kinder Snacking. “That’s why we’re thrilled to partner with Baked by Melissa, a beloved, culture-driven dessert brand, to debut our first co-created treat just in time for game day. Together, we’re giving fans an easy, shareable, new way to enjoy the iconic Kinder flavors they love while celebrating the biggest moments with friends and family.”

This news follows Baked by Melissa’s recent partnership with Ferrero to transform candy bars like Butterfinger and Crunch into bite-size cupcakes, along with other recent collaborations including Wonder, Paw Patrol, Good Culture, Tabasco, Claussen, and more.


Related: SunChips, Baked by Melissa announce LTO cupcakes


Ferrero Group is on the current Candy Industry “Global Top 100 Candy Companies” list. Click here to view the current “Global Top 100” rankings.

KEYWORDS: Baked by Melissa collaboration ferrero foodservice Kinder Kinder Bueno

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