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Bakery ProductsNew Snack and Bakery ProductsBetter-For-YouBars

Barebells introduces Banana Bread protein bar

The product incorporates the taste of the baked treat, covered in milk chocolate.

By SF&WB Staff
Bunch of Barebells Banana Bread bars on blue background
Courtesy of Barebells
May 8, 2026

Barebells continues to expand its range with Banana Bread. Inspired by the classic breakfast favorite, the new protein bar delivers the comforting taste of banana bread, wrapped in milk chocolate. The company aims to offer indulgence without added sugar.

According to the producer, Barebells Banana Bread features a rich banana-flavored core made with real banana, complemented by peanuts and cocoa nibs for added flavor and crunch. The bar captures the flavor of freshly baked banana bread in a convenient, on-the-go format with 20 g of protein. With this launch, Barebells reportedly continues to build on its focus on innovation, translating familiar, loved flavors into snacks suited for modern routines.

“We wanted to capture the feeling of homemade banana bread—that slow, comforting weekend moment—but in a format that works just as well on the go, whether you’re heading out the door or grabbing a coffee,” says Isa Galvan, global brand manager. “It’s a recognizable, nostalgic flavor, reimagined into a high-protein format with no added sugar. Without having to wait for the bananas to overripen at home.”

Banana Bread joins Barebells’ growing Original Protein Bar range in the U.S., alongside flavors such as Cookies & Cream, Coco Caramel Almond, Peanut Butter, Caramel Cashew, Peanut Butter & Jelly, and Orange Creamsicle. The brand has continued to introduce new flavors throughout the year, reportedly reinforcing its commitment to meeting a wide range of cravings while maintaining its high-protein offering.

The Barebells Original Protein Bar Banana Bread is available in the U.S. from May 6 and is launching through Vitamin Shoppe, Amazon, shop.barebells.com, and TikTok Shop, with additional retail distribution to follow.


Related: Bars category strives for innovation, wellness options

KEYWORDS: banana Barebells Functional Foods cocoa protein bars

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