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Home » protein

Articles Tagged with ''protein''

QVC launches wellness brand for senior women

QVC launches wellness brand for senior women

Cloud Nutrition is aiming to meet the nutritional needs of females ages 50 and older.
Lis Parker
Liz Parker Kuhn
June 30, 2026

The lineup debuted with a 15 g protein breakfast bar available in two flavors: Cinnamon Bun Swirl and Lemon Blueberry Muffin.


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Grass-fed beef tallow protein bars expand into Kroger

Grass-fed beef tallow protein bars expand into Kroger

Prima, founded in 2023, includes 21 g of animal protein with zero seed oils.
SF&WB Staff
June 29, 2026

The bars include grass-fed protein, raw honey, egg yolks, and beef tallow, and are free from seed oils, artificial sweeteners, and emulsifiers.


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Wooden table holding sunflower, flour, and other ingredients

Consumer BFY trends impact snack, baked good taste

An Osage Flavor Systems expert shares ways to deliver health and good flavor.
White man in sunglasses and ball cap holding a golf sign
Dennis Reid
June 23, 2026

Shoppers want natural ingredients and health benefits with great taste, which leads to producers having to perform a delicate balancing act in formulating snacks and baked goods..


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Roundhouse Provisions Grass fed Beef Sticks

Roundhouse Provisions launches Grass-Fed Beef Sticks

Each box includes 20 sticks made from 100% grass-fed beef.
SF&WB Staff
June 19, 2026

The new product is crafted without added sugar, nitrates, nitrites, MSG, or artificial preservatives.


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RXBar expands high protein line with new flavor

RXBar expands high protein line with new flavor

Chocolate Chip Peanut Butter will roll out this month at select retailers.
SF&WB Staff
June 8, 2026

The brand is responding to growing demand for high-protein snacking options made with recognizable ingredients, particularly among younger consumers.


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Wilde Protein Crackers

Wilde enters the crackers category with protein snack

The product is launching in four flavors, ranging from single packaging to multipack.
SF&WB Staff
May 28, 2026

The brand is embarking on its first cross-category expansion after launching chicken-based chips.


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PopCorners Protein bags

PopCorners adds better-for-you snack to its lineup

The popped line delivers 9 g of protein per serving in sweet and savory flavors.
SF&WB Staff
May 28, 2026

The new product is available in Hickory BBQ, Zesty Cheddar, and Cinnamon Delight flavors.


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Purely Elizabeth Protein Granola pouches

Purely Elizabeth enters the protein granola category

The new line delivers energy from nuts and seeds without powders, isolates, or fillers
SF&WB Staff
May 14, 2026

The snack is made with ingredients such as pumpkin seeds, almonds, cashews, and chia seeds.


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Quaker expands protein portfolio ahead of FIFA World Cup

Quaker expands protein portfolio ahead of FIFA World Cup

New flavors range from Maple & Brown Sugar to Caramel Chocolate Chip and more.
SF&WB Staff
May 12, 2026

The breakfast and snack brand is adding new flavors of granola bars, rice crisps, and instant oatmeal to its lineup.


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Singing Pastures launches bone broth, collagen snack

Bullish invests in Singing Pastures meat stick brand

The brand is aiming to deliver snacks that resonate both functionally and emotionally.
SF&WB Staff
April 10, 2026

With the rise of GLP-1–influenced diets and a growing shift away from traditional protein bars, the brand is aiming to meet evolving consumer needs with a more thoughtful approach to on-the-go protein.



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Natural Food Flavors and Colorants, 2nd Edition

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Although many foods are appealing, and even perceived as natural, in spite of containing synthetic additives, consumer increasingly prefer food products which are fully natural.

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