Pillsbury debuts Cinnamon Toast Crunch, Lucky Charms Soft Baked Cookies The cookies will retail for $4.09 for an 18-count pack. March 14, 2023 The new cookies from General Mills and Pillsbury are made with no high fructose corn syrup.Read More
Halo Top invades the baking aisle with line of dessert mixes The brand, known for better-for-you frozen desserts, is introducing five baking mixes. February 1, 2023 The line of baking mixes includes cookies, brownies, and three flavors of single-serve cake mixes.Read More
VIDEO: New snack and bakery products highlights from 2022 The Snack Food & Wholesale Bakery team reviews the year’s product launches. January 20, 2023 The picks among the products include fruit snacks, popcorn, cereal, and other interesting item innovations.Read More
Chex Mix, Sir Mix-A-Lot collaborate to bring back bagel chip to its snack mix Duo teams up to create snack-inspired remix, music video. January 10, 2023 Sir Mix-A-Lot remixes his ‘90s hit to celebrate the return of the fan-favorite Chex Mix piece.Read More
IHOP, General Mills partner to turn brand's pancakes into cereal Cereal will be available for purchase in late December. December 6, 2022 New product is a formal response to the "social media moment" of 2020.Read More
General Mills announces two cereal launches for 2023 Cereals range from $2.99 to $5.24. November 30, 2022 General Mills' two new cereals include Lucky Charms S'mores and Hot Wheels Cereal.Read More
Pillsbury teams with Operation Homefront to help vets The bakery products company is teaming with the charity to house military families. November 8, 2022 The partnership is aimed at helping veterans transition out of military life and into homes.Read More
General Mills releases reimagined fan-favorites as minis The Minis will retail for $3.99 per full-sized box. November 2, 2022 General Mills to miniaturize its Trix, Reese's Puffs, and Cinnamon Toast Crunch cereals.Read More
General Mills, Hidden Valley Ranch introduce ranch-flavored Bugles Bugles were first introduced by the brand in 1964. October 21, 2022 General Mills is shaking up salty snacking with a brand partnership. Read More
Old El Paso debuts Fiesta Twists Flavors include Queso, Zesty Ranch, Cinnamon Churro. October 20, 2022 Olympic athlete Shaun White partners with Old El Paso to bring even more twists.Read More