The Kit Kat Chocolate Frosted Donut Flavored Bar delivers the experience of biting into a fresh doughnut, with milk chocolate layered on top of doughnut-flavored creme.
Reese's brand has released Milk Chocolate Peanut Butter Skeletons with colorful skeleton designs on the outside and chocolate and peanut butter on the inside.
Visitors to the Hershey booth at the Georgia World Congress Center will see various new products, including a preview of Reese’s Caramel Big Cup, and hear from experts in the convenience store space.
Now that the pandemic is receding, the snack bar category has been increasing in sales. That makes sense; people are on the go more often than before (back to the office, taking road trips, etc.), and a snack bar fits the bill when consumers want a quick and/or healthy snack to stash in a purse or glove compartment.