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Home » rebranding

Articles Tagged with ''rebranding''

Continental Mills changes name to The Krusteaz Co.

Continental Mills changes name to The Krusteaz Co.

Name change in honor of flagship brand's 90th anniversary.
September 22, 2022

Name change reflects Krusteaz heritage as well as ambitious future for full portfolio of brands.


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HIPPEAS rebrands tortilla chip line, debuts Sea Salt & Lime flavor

HIPPEAS rebrands tortilla chip line, debuts Sea Salt & Lime flavor

June 21, 2022

Organic chickpea snack company relaunches chickpea tortilla chip line and debuts Sea Salt & Lime flavor.


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Kelloggs logo

Kellogg to separate into three independent public companies

The proposed separations create greater strategic, operational, and financial focus for each company and its stakeholders.
June 21, 2022

The Company plans to separate into three independent companies, by spinning off its U.S., Canadian, and Caribbean cereal and plant-based businesses, which collectively represented approximately 20% of its net sales in 2021.


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Sweetmore Bakeries logo 2022

Main Street Gourmet, Biscotti Brothers Bakery, and Meurer Brothers Bakery combine to form Sweetmore Bakeries

June 3, 2022

Family of premium bakeries to continue growing products and solutions under shared identity.


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92-year-old Ocean Spray brand launches brand refresh, creative campaign

92-year-old Ocean Spray brand launches brand refresh, creative campaign

May 17, 2022

Ocean Spray Cranberries, Inc. has announced it is breaking with the traditions of the CPG industry with a brand refresh and creative campaign launch.


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Magnolia Bakery rolls out new brand identity

Magnolia Bakery rolls out new brand identity

The new brand identity will unify the bakery experience, online ordering, and delivery.
April 27, 2022

Magnolia Bakery is making moves to future-proof the business and transform from a “New York treat to an anywhere eat” with a new brand identity that brings the magic of their desserts to your door.


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Barebells Holiday Crisp relaunches as Creamy Crisp

Barebells Holiday Crisp relaunches as Creamy Crisp

April 14, 2022

This new flavoring is a comeback from the Limited Edition Holiday Crisp released.


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dss+ logo 2022

DuPont Sustainable Solutions unveils new brand name: dss+

February 28, 2022

New name dss+ reflects expanded capabilities and commitment to protect, transform, and sustain client operations.


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PeaTos to announce new packaging at Expo West 2022

PeaTos to announce new packaging at Expo West 2022

February 28, 2022

PeaTos has announced it is going all plant-based, and unveiled an exciting, bold updated look featuring the new face of PeaTos, “sassy” female character, DJ_P. 


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La Panzanella Croccantini cracker debuts new look, resealable packaging

La Panzanella Croccantini cracker debuts new look, resealable packaging

February 4, 2022

La Panzanella has debuted a fresh new look for its Mini Croccantini 6-oz. Artisan Crackers.


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