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Home » Topics » Breakfast Products » Cereal

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General Mills releases KPop Demon Hunters cereal

General Mills releases KPop Demon Hunters cereal

The company's Cinnamon Toast Crunch is now available in two mystery flavors.
SF&WB Staff
February 4, 2026

Each limited-edition flavor aims to channel the energy of the groups featured in the movie, the bakery brand says.


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Three multicolored pouches of Kodiak Overnight Oats

Kodiak introduces whole-grain Overnight Oats

The snack and breakfast brand’s newest launch comes in three different flavors.
SF&WB Staff
January 26, 2026

Each of the items in the company’s newest line contains 100% whole-grain oats and offers 20 g of protein in each serving.


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Post Consumer Brands shakes up packaging

Post Consumer Brands shakes up packaging

Oreo Puffs, Honey-Comb cereals to be available for purchase in larger formats.
SF&WB Staff
January 26, 2026

This represents a size expansion for both brands, which invites shoppers to purchase more of the cereals at one time, the company notes.



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Post cereal manufacturing

Post Consumer Brands to lay off 71 from cereal facility

Discharges at the Battle Creek, MI plant started on January 8.
SF&WB Staff
January 20, 2026

The company, which filed a WARN Act notice with the state on Oct. 31, said the layoffs were to occur during a two-week period starting Jan. 8.


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Cap'n Crunch debuts Mystery flavor

Cap'n Crunch debuts Mystery flavor

The new LTO is available in a 12.6-oz box plus a 22.1-oz family size.
SF&WB Staff
January 7, 2026

The breakfast product invites consumers to become detectives and put their taste buds to the test, the brand says.


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General Mills introduces slew of cereal, granola flavors

General Mills introduces slew of cereal, granola flavors

Mott's, Ghost, Cheerios, Cascadian Farm, and Nature Valley debut varieties.
SF&WB Staff
January 6, 2026

The snack company has debuted a slate of new products for the new year, and also announced two returning ones.


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Catalina Snacks debuts new Protein Cereal flavors

Catalina Snacks adds to Protein Cereal lineup

The breakfast products will be sold at Walmart, Target, Amazon, and more.
SF&WB Staff
January 5, 2026

Strawberry Strudel and Apple Turnover are designed to deliver flavors of fresh-from-the-bakery pastries, the company says.


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Wheaties releases LTO Marty Supreme box

Fun Friday: Wheaties 'Marty Supreme' box, Krispy Kreme $1 dozens, Cornell Food Hackathon

Ring Pop officially steps into the world of fine jewelry.
Lis Parker
Liz Parker Kuhn
December 12, 2025

If you're flying Emirates this holiday season, you're in luck—the airline has delicious treats planned for its guests.


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Wheaties releases LTO Marty Supreme box

Wheaties releases LTO 'Marty Supreme' box

The packaging spotlights lead actor Timothée Chalamet in the role.
SF&WB Staff
December 10, 2025

The cerealmaker makes good on Marty Supreme’s claim to champion status with a limited-edition box.


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Reese's Puffs goes beyond milk chocolate

Reese's Puffs goes beyond milk chocolate

The dark chocolate cereal is the brand's first new flavor since its debut in 1994.
SF&WB Staff
December 5, 2025

The debut of Reese’s Puffs cereal Dark Chocolate Naturally Flavored marks the first time the cereal is expanding past its signature milk chocolate flavor with a naturally flavored dark chocolate twist.  


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