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The bakery industry org elected its 2026-28 executive committee and board of directors during its Annual Member Meeting at Convention.

The natural frozen comfort food brand is adding seasoned CPG operator Rob Leibowitz to board of directors and finance executive Brent Chu to its team.

At its global flavor headquarters in Erlanger, KY, the snack and bakery supplier explores ingredient reformulation and key trends like natural colors and flavors, sodium and sugar reduction, and clean-label ingredients.

The new snack solution aims to reduce oil content, enhance product quality, and lower operating costs for batch-fried applications.

The newly elected roster was presented by the org's nominating committee during its Annual Meeting and Leadership Conference, April 15–17 in Bentonville, AR.

The move aims to further strengthens the company’s innovation and product development capabilities.

The strategic move aims to position the company for greater alignment and long-term growth across U.S. operations, it says.

The product will debut at this year's NRA Show, where the brand is inviting guests to sample offerings from Cape Cod, Kettle Brand, Goldfish, Snack Factory, Lance, and more.

With private-label baked goods, snacks, and other items continuing to draw consumer attention, the show will highlight solutions across industries.

The ELC is committed to cultivating a strong network of future leaders who will aim to help shape the issues, opportunities, and long-term advancement of the U.S. flexible packaging industry.