Insomnia Cookies launches LTO Valentine's Day Collection
The late-night bakery is bringing back its red velvet cookie.

Courtesy of Insomnia Cookies
Insomnia Cookies, the bakery brand best known for serving sweet treats all day and late into the night, has released a limited-edition Valentine’s Day lineup. The late-night bakery’s Red Velvet cookie returns, alongside its heart-shaped cookie cakes, Cookie Crush gift boxes, and limited-edition box sleeves.
The limited-edition Valentine's Day cookies are available at bakeries nationwide in-store and for local delivery now through February 23 or while supplies last. Availability varies by location. The lineup includes:
- Red Velvet – A red velvet cookie, packed with rich chunks of cream cheese icing.
- Red Velvet Cheesecake Filled Classic – Insomnia's red velvet cookie, made extra indulgent with rich chunks of cream cheese and filled with a cheesecake center.
- Cupid's Cookies 'N Cream – The brand's Cookies ‘N Cream with added Valentine’s Day sprinkles and gooey marshmallows.
Consumers can also gift cookies to friends and family, available in-store and for local delivery February 3-16 or while supplies last. Availability varies by location. The lineup includes:
-
Heart Cookie Cake* – Consumers can personalize this heart-shaped cake with a customized message. *Please note, cakes require a 2-hour lead time.
- *Available beginning now through February 16.
- Cookie Crush 12-pk – A dozen of Insomnia's warm, melty cookies wrapped in a limited-edition Valentine's Day gift box.
- Cookie Crush 6-pk – Six of Insomnia's cookies wrapped in a limited-edition Valentine's Day gift box.
- Sweetheart Pack – A pint of ice cream paired with a heart-shaped Cookie Cake, packed in a limited-edition Valentine's Day gift box.
- Forever Valentine 12-pack – A 12-pack featuring four of each limited-edition Valentine's Day cookie, wrapped in a Valentine's Day gift box.
- Cookie Crush gift box sleeve – Available to add to any 6-pack or 12-pack for just $1.
- "I Just Love Ya" cake center – Available to add to any Heart Cookie Cake.
Details about Insomnia’s menu, delivery, and nationwide shipping options can be found here (late-night delivery until 1 am or later).
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