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Industry NewsChipsFrozen Snacks/Appetizers

Fun Friday: Ice cream collabs, Herr's and Lay's flavor contests, HelloFresh mango spring rolls, Wendy's x Takis

Pinkbox Doughnuts is offering the chance to win New Kids on the Block tickets.

By Liz Parker Kuhn
Browndog Creamery Faygo and Better Made ice cream

Courtesy of Browndog Creamery

Graeters Bake Shop ice cream

Courtesy of Graeter's

Graeters Bake Shop ice cream
Lay's Do Us a Flavor finalists

Courtesy of Frito-Lay

SUMM mango peach rolls

Courtesy of Summ

Wendy's Takis menu

Courtesy of Wendy's

Browndog Creamery Faygo and Better Made ice cream
Graeters Bake Shop ice cream
Graeters Bake Shop ice cream
Lay's Do Us a Flavor finalists
SUMM mango peach rolls
Wendy's Takis menu
June 20, 2025

This week's Fun Friday kicks off with two interesting bakery-related ice cream collabs. 

Browndog Creamery, in the Metro Detroit area, is launching a new ice cream line in partnership with soda company Faygo and Better Made chips.

"We're celebrating a Pure-Bred Michigan collab with the first-ever Better Made ice cream flavors and a brand new Faygo Root Beer Float scoop—crafted right here in the D," the ice cream purveyor says on its Instagram post.

Featured flavors include:

  • Detroit Mix – Better Made Cheddar Cheese popcorn-infused ice cream with salted caramel
  • Snack Attack – Peanut butter ice cream with chocolate-covered Better Made pretzels
  • Motown Chip – Malted vanilla with chocolate-covered Better Made potato chips and caramel
  • Faygo Root Beer Float – Classic Faygo root beer meets creamy vanilla ice cream

In addition, Cincinnati-based Graeter’s Ice Cream, America’s oldest family-owned and operated ice cream maker (155 years), is serving up sweet memories this summer with a limited-edition collection of bake shop-inspired flavors being released throughout the summertime in scoop shops and online:

  • Cinnamon Sticky Bun (Now available)
  • Beast Feast – Cookie Dough Unleashed (Now available)
  • Blueberry Lemon Crumble (Available mid-June)
  • Pineapple Passion Fruit Sorbet (Available early July)
  • Minty Brownie (Available late July)
  • Caramel Pecan Cheesecake (Available mid-August)

Each flavor is available for a limited time while supplies last. The last four flavors on the list above will be released throughout the summer by the pint and by the scoop at all Graeter’s scoop shops, as well as online at Graeters.com.


Two potato chip competitions

Speaking of chips, both Herr's and Lay's have announced details about their chip contests.

Herr Foods Inc., the Pennsylvania-based snack company, has kicked off its fourth annual Flavored by Philly—a fan-favorite competition. In a fresh twist for 2025, Herr’s is launching Flavored by Philly: Crunch Off, as this year’s contest invites the public to vote on their favorite flavor from past champions, with the winning chip earning a permanent spot in the Herr’s product lineup.

To celebrate the start of this year’s showdown, Herr’s is teaming up with none other than Philadelphia Phillies slugger Kyle Schwarber. A longtime Herr’s enthusiast, Schwarber is rallying snack lovers across the tri-state area to try all three bold flavors and cast their vote for their favorite.

The Flavored by Philly: Crunch Off contest has become an annual tradition, celebrating local flavors and culinary ingenuity. Herr’s continues to highlight the vibrant Philadelphia food scene, and this year’s contenders are a tribute to the city’s rich culinary heritage. The three competing flavors include:

  • Long Hots & Sharp Provolone: Inspired by a local Philadelphian, this chip brings the heat with bold roasted pepper flavor, sharp provolone undertones, and a gradually building mild spice.
  • Tomato Pie: Paying homage to Corropolese Bakery’s signature dish, this chip features the familiar flavors of sweet tomato sauce and Romano cheese paired with Herr’s signature hearty crunch.
  • Special Hot Stromboli: Modeled after Romano’s Special Hot Stromboli, this flavor delivers a savory blend of cheese and spices with just the right amount of heat—capturing the essence of a Philly classic.

Consumers can vote for their favorite at herrsflavoredbyphilly.com, with voting closing on August 4. The winning flavor will be revealed by August 31. In addition to determining the flavor that earns a permanent spot in Herr's product lineup, participants will also be entered to win one of eight sweepstakes prizes, including a Herr’s gift basket filled with snacks and merchandise, plus a $100 gift card.

As for Lay's: after months of waiting and thousands of fan votes, the Lay’s Do Us A Flavor winner is finally here. The consumers have spoken, and without further ado, the 2025 champion is (drumroll please)… Lay’s Bacon Grilled Cheese Flavored Potato Chips.

The winning flavor, submitted by Paula George from Sapulpa, OK, will receive a $1 million prize and join the ranks of other Do Us A Flavor winners, including Lay’s Crispy Taco, Lay’s Southern Biscuits & Gravy, Lay’s Cheesy Garlic Bread, and Lay’s Wavy Fried Green Tomato Flavored Potato Chips.  

Savory and comforting, Lay’s Bacon Grilled Cheese is a nostalgic ode to the classic dish, combining two of everyone’s favorites: bacon & grilled cheese. George drew inspiration from her late father’s bacon grilled cheese recipe and hopes the flavor will bring fans a similar memory of a delicious favorite meal, enjoyed on the cheesy crunch of a Lay’s potato chip. 

This year’s contest received more than 700,000 potato chip flavor submissions from fans across the country, with Lay’s Valentina & Lime submitted by Araceli Huerta and Lay’s Wavy Korean-Style Fried Chicken submitted by Neelia Lynn named as the two other finalists that vied for fans’ votes. The three 2025 Lay’s Do Us A Flavor finalists are on store shelves nationwide while supplies last, and consumers can keep their eyes open for other Lay’s flavor innovations in the future.  


HelloFresh now carries Summ's Mango Peach Spring Rolls

Summ!’s Mango Peach Spring Rolls are now available on meal kit service HelloFresh. This seasonal favorite blends juicy mango, ripe peach, and a hint of minty freshness in a light, crispy wrapper. Whether consumers are adding them as a side or snack, they're an upgrade to any meal box, the company says.

The Summ! R&D team has been hard at work perfecting this golden, crispy, and fruity creation, and it’s finally here. Introducing its latest innovation: Summ! Peach Mango Pie Rolls. Crafted to be the ultimate seasonal treat, combining consumers' favorite summer fruits, filled with chunks of peach and mango, this dessert roll is now nationwide in the U.S. through HelloFresh alongside its savory and dessert line up.

The spring rolls come in a pack of six, and are already fully cooked—they can just be heated and eaten, either in the oven or air fryer.


Pinkbox Doughnuts offers chances to win free tickets to New Kids on the Block concert

Pinkbox Doughnuts and Live Nation are partnering for a one-day only promotion this Friday, June 20, to offer customers a chance to win tickets to see New Kids on the Block: The Right Stuff Las Vegas Residency at Park MGM on Thursday, July 3. 

Pinkbox Doughnuts will be bringing back a fan favorite, The Caramelo doughnut, a white frosted raised doughnut filled with caramel cheesecake and drizzled with chocolate and caramel, for this special promotion. 

Seven lucky customers, who buy The Caramelo doughnut on June 20 at one of the seven participating Pinkbox Doughnuts locations in the Las Vegas Valley and find a pink ticket inside it, will win a pair of tickets to the July 3 concert. Customers can purchase The Caramelo doughnut with the hope of finding a winning pink ticket swhile supplies last. 

The seven participating Pinkbox Doughnuts locations are: 800 S. Rampart Blvd. in Boca Park; 7530 Oso Blanca Rd. in Centennial Hills; 3990 E. Sunset Rd. in Las Vegas; 7531 W. Lake Mead Blvd. in Summerlin; 1210 W. Craig Rd. in North Las Vegas; 10510 S. Eastern Ave. in Henderson; and 9435 W. Tropicana Avenue in southwest Las Vegas. See official rules here.


Wendy's, Takis turn up the heat with flavor-packed collaboration

Meet this summer's fiercest duo: Wendy's Spicy Chicken Sandwich and snack brand Takis are joining forces to create the limited-time Takis Fuego Meal, which features the Takis Fuego Chicken Sandwich and Takis-inspired Fuego Fries. Wendy's patrons can get their hands on the collaboration in U.S. restaurants on June 20, and in Canada restaurants starting June 30.

Wendy's is giving consumers a whole new take on Takis, combining Wendy's Spicy Chicken filet topped with crushed Takis Fuego chips, Chili Lime Sauce, creamy corn spread, and a cheddar cheese sauce to create a sandwich that is equal parts spicy, crunchy and savory. The Takis takeover doesn't stop there: patrons can shake up their meal with Wendy's new Fuego Fries, inspired by Takis, taking Wendy's classic Hot & Crispy Fries and tossing them in a tangy chili lime seasoning served in a custom-made tear away bag to allow easier access to the fries. Available as the Takis Fuego Meal or a la carte, heat seekers can add even more Takis punch to their meal with a bag of Takis Fuego chips that are only available in the Takis Fuego Meal, while supplies last.

"We are beyond excited to join forces with Wendy's, a powerhouse brand that shares our passion for Intensity and Flavor," says Sandra Kirkpatrick, U.S. sr. director of marketing at Barcel USA, Takis' parent company. "Takis fans are known for turning up the flavor—and now, we're taking it to the next level with Wendy's. We've seen how our fans love adding Takis chips to everything, and together, we're delivering a spicy, unforgettable experience that's made for heat seekers. Get ready to taste the thrill!"

KEYWORDS: Barcel USA Better Made foodservice Frito-Lay Fun Friday Herr's lay's Pinkbox Doughnuts Takis

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Liz200

Liz Parker Kuhn is the senior editor of Candy Industry and Snack Food & Wholesale Bakery, and has worked at BNP Media since 2012. She has written for CBS Detroit as well as for her own blogs. She earned a Bachelor of Arts in Creative Writing from the University of Michigan. Liz can be contacted at (248) 839-7156 or at parkerkuhne@bnpmedia.com.

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