Crumbl, Kellanova partner again on Pop-Tarts treat
The Brown Sugar Cinnamon Cookie ft. the breakfast pastry is back through January 24.
Kellanova, now pars of Mars Snacking, announced it is collaborating with Crumbl once again. The largest cookie brand in the U.S. is rereleasing its Brown Sugar Cinnamon Cookie ft. Pop-Tarts. This back-by-popular-demand treat features a warm brown sugar cinnamon-stuffed cookie topped with a brown sugar cream cheese glaze and crumbled Brown Sugar Cinnamon Pop-Tarts toaster pastries on top.
The cookie will be available for a limited time this week, through Saturday, January 24, at 1,100+ Crumbl stores in all 50 states, Puerto Rico, and Canada. The suggested retail price is $4 to $6 per cookie, varying by region.
Kellanova is on the current Snack Food & Wholesale Bakery “Top 50 Snack & Bakery Companies” list. Click here to view the current “Top 50” rankings.
Mars is on the current Candy Industry “Global Top 100 Candy Companies” list. Click here to view the current “Global Top 100” rankings.
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