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Home » consumers

Articles Tagged with ''consumers''

T. Hasegawa USA releases 'Flavor Lifecycles' trends report

T. Hasegawa USA releases 'Flavor Lifecycles' trends report

Consumers are being more adventurous and trying new flavors.
Lis Parker
Liz Parker Kuhn
May 3, 2024

T. Hasegawa's newest trends report takes a look at foodservice, flavors, and generational trends.


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VIDEO: Talking organic candy with Essential Candy

VIDEO: Talking organic candy with Essential Candy

The brand's founders talk about their process in developing their candies.
Lis Parker
Liz Parker Kuhn
May 1, 2024

The brand's husband and wife founders talk trends in organic candy as well as what's new for the company for 2024.


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Oroweat Stagecoach Grandmas truck

Fun Friday: America's healthiest snackers, favorite Pop-Tarts by state, Snickers ad campaign, Ritz gold bar

Oroweat brings "Granwich" truck to Stagecoach festival.
Lis Parker
Liz Parker Kuhn
April 26, 2024

This week's Fun Friday includes a report on healthy snacking, favorite Pop-Tarts flavors ranked by state, a chance to win a 24-karat solid Ritz-branded gold bar, and more.


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Gourmet marshmallow shop finds success through TikTok Shop

Gourmet marshmallow shop finds success through TikTok Shop

Co-founders Kat and Lindzi started XO Marshmallow in 2016 as a one-time pop-up shop and it has since become a TikTok sensation.
Lis Parker
Liz Parker Kuhn
April 19, 2024

Since joining TikTok Shop in April 2023, XO Marshmallow has seen between 30–50% monthly growth and is forecasted to reach $1 million in sales on the platform alone. 


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Friday Five: Cheetos ad, a surprise at Pinkbox Doughnuts, Kellanova Late-Night Snacking Survey, and more

Friday Five: Cheetos ad, a surprise at Pinkbox Doughnuts, Kellanova Late-Night Snacking Survey, and more

Wonderful Pistachios launches new ad campaign in France.
Lis Parker
Liz Parker Kuhn
April 19, 2024

This week's Friday Five includes Cheetos' "Other Hand" ad campaign, Blue Man Group's cameo at Pinkbox Doughnuts, the results of Kellanova's 2024 Late Night Snacking survey, and more.


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Kinder Bueno releases 'Unexpected Experience' ad campaign

Kinder Bueno releases 'Unexpected Experience' ad campaign

The ad will be running on Meta platforms now through April 30.
Lis Parker
Liz Parker Kuhn
March 19, 2024

With this campaign, Kinder Bueno aims to portray the feeling of "wow," bringing pleasure and surprise to consumers when they take a bite out of the crispy chocolate bar.  


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HI-CHEW debuts 'Save a (Chocolate) Bunny, Eat HI-CHEW' pledge

HI-CHEW debuts 'Save a (Chocolate) Bunny, Eat HI-CHEW' pledge

Consumers can find the HI-CHEW Easter Bunnies roaming throughout NYC on March 19.
Lis Parker
Liz Parker Kuhn
March 19, 2024

The campaign encourages consumers to challenge the traditional chocolate bunny craze and enjoy something different for Easter.


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Chocolate Creme Pie

Pies appeal to millennials, families with differentiated portion sizes

The pie category aims to please, offering more single-serving options for those who want an easy dessert to enjoy.
Lis Parker
Liz Parker Kuhn
March 19, 2024

The making or buying of a pie used to signal that company was coming over—or at the very least that a family would soon be sharing the dessert.


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BJs---pizookie.jpg
Image Gallery

Most popular new products: February 2024

Our monthly roundup of the products that received the most clicks on Snack Food & Wholesale Bakery during the month of February 2024.
Lis Parker
Liz Parker Kuhn
March 12, 2024

Products range from BJ’s Pizookie treats, to a Pepperidge Farm new cookie flavor, to new Insomnia and Crumbl flavors.


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NCA State of the Industry Conference 2024

Trends, takeaways from the NCA State of the Industry Conference

NCA's conference continues this week, with another full day of panels March 12.
Lis Parker
Liz Parker Kuhn
March 11, 2024

The National Confectioners Association's State of the Industry Conference (SOTIC, for short) continued today with its first full day of panels.


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Events

August 20, 2025

Breaking the Mold: Fresh Perspectives on Modern Bakery Packaging Solutions

On-Demand Join us for a practical look at how bakeries can modernize packaging lines and better align with emerging retail and environmental demands. Key takeaways:

January 1, 2030

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Products

Natural Food Flavors and Colorants, 2nd Edition

Natural Food Flavors and Colorants, 2nd Edition

Although many foods are appealing, and even perceived as natural, in spite of containing synthetic additives, consumer increasingly prefer food products which are fully natural.

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