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Home » Topics » Snack Products » Pretzels

Pretzels
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Flipz debuts Stuff'D Double Peanut Butter pretzels

Flipz debuts Stuff'D Double Peanut Butter pretzels

The new pretzels will retail for $4.49 per 6-oz. bag.
April 24, 2023

The pretzels will be available exclusively at select 7-Eleven and Speedway locations.


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Unique Snacks launches Puffzels, puffed pretzels

Unique Snacks launches Puffzels puffed pretzels

New snack is gluten-free, vegan, non-fried, Non-GMO Project Verified.
February 6, 2023

Made from all clean ingredients, including corn and whole oats, Puffzels are the first of several snack innovations being created at Unique Snacks as it looks to provide a wider variety of snack products. 


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Zapp's enters pretzel category with Sinfully-Seasoned Pretzel Stix

Zapp's enters pretzel category with Sinfully-Seasoned Pretzel Stix

Pretzel sticks are available in 5-oz., 16-oz. packaging.
October 10, 2022

Zapp's Sinfully-Seasoned Pretzel Stix are available in Voodoo and Jazzy Honey Mustard flavors.


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Keebler, Mother's, Utz team up for sweet and salty variety multipacks

Keebler, Mother's, Utz team up for sweet and salty variety multipacks

Collaboration previously announced in 2021.
September 23, 2022

Variety multipacks come with individual packages Keebler Fudge Stripes Minis, Keebler Chips Deluxe Minis, Mother's Circus Animal Cookies, Utz Oven Baked Mini Specials Pretzels, Utz White Cheddar Cheese Popcorn, and Utz Mini Cheese Balls.


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Sugar Plum Chocolates launches holiday treats

Sugar Plum Chocolates launches holiday treats

Snacks feature festive holiday packaging.
September 12, 2022

The new items are available on Sugar Plum’s site; Damn, Man's site; Amazon; GoldBelly; and some on UnCommonGoods.


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Auntie Anne's Snack Stadium Pretzel Pack returns

Auntie Anne's Snack Stadium Pretzel Pack returns

Available September 12, 2022 through February 12, 2023.
September 7, 2022

Customizable snack includes two pretzel buckets, assorted dips, and stadium holder.


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Auntie Anne's, Evil Genius Beer Co. release limited-edition Oktoberfest lager brewed with pretzels

Auntie Anne's, Evil Genius Beer Co. release limited-edition Oktoberfest lager brewed with pretzels

Brand's pretzels used as a beer ingredient for first time.
August 15, 2022

Auntie Anne's and Philadelphia-based Evil Genius Beer Company have teamed up to create a special Oktoberfest-style lager that will be released just in time for the classic beer-centric celebration.


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SFWB_Pretzel_feature-1170x878.jpg

State of the Industry 2022: Pretzel category sees healthy growth

The pretzel category builds momentum through flavor-forward and specialized formulations.
doug peckenpaugh
Douglas J. Peckenpaugh
July 21, 2022

Thanks to early immigrants from Germany and the Netherlands, hard pretzels today continue as a quintessential American snack. In their most-basic forms, they are a study in beautiful simplicity. Adorned, they can carry a world of flavors. 


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Rold Gold rebrands, debuts new look

Rold Gold rebrands, debuts new look

The updated design stays true to the brand's signature gold and blue color scheme.
June 28, 2022

The brand celebrates 106 years with a new look and more than $106K in real gold up for grabs.


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Eastern Standard Provisions debuts 'Life is Good Kids Foundation Sprinkle Good Vibes' gift box

Eastern Standard Provisions debuts 'Sprinkle Good Vibes' gift box to benefit charity

The gift box, in partnership with Life is Good, benefits the Life is Good Kids Foundation.
June 23, 2022

Boston brands Eastern Standard Provisions and Life is Good introduce new Life is Good Kids Foundation Sprinkle Good Vibes Box, including a variety of soft pretzels.


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