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With 81% of shoppers discovering products online before buying them in-store, the emerging bakery’s decision to launch e-commerce is part of a larger brand-building effort.

The brand has extended its Goldfish platform with “mash-up” of crackers and potato chips.

The company started with a 100-year-old family cookie recipe, passed down through generations.

PL snack and bakery lines have moved beyond the basic and bargain-basement to go toe-to-toe with big-brand offerings.

Started by a Mexican-British couple, the brand aims to mesmerize consumers’ taste buds.

The foundation’s award is intended to salute Sir Walker for both his work in furthering relations between the two countries, and for the company’s U.S. growth.

Snack and bakery companies can produce Thanksgiving shortcuts for consumers.

The respected industry leader served the baking field for more than 45 years, most recently as diversity, equity, and inclusion director with Highland Baking Co.

The thaw-and-eat sandwich brand has grown from a $12 million property to about $800 million in annual sales, according to the company.

This week's Fun Friday includes a Menchie's and HI-CHEW partnership, Oprah's Favorite Things pound cake, Pinkbox Doughnuts' treat of the month, a Haribo and Adidas sneaker collab, and IT'SUGAR's "Chews-Your-Mix" candy experience.