The company has joined the BBB National Programs' Children's Confection Advertising Initiative, which means it will not engage in advertisements primarily directed to children under age 13 or to children in elementary and middle schools.
We recently talked to Impact Confections to discuss the new Warheads Atomic Fizz candy, a product that combines the sour taste of Warheads Extreme Sour Hard Candy with a fizzy explosion in the center.
Impact Confections is introducing its Warheads Atomic Fizz candy, combining the sour taste of Warheads Extreme Sour Hard Candy with a fizzy explosion in the center.
The new offerings from Kool-Aid and Warheads Rock Candy Sticks will be available in seasonal two-packs with a holiday design, along with Warheads Countdown Calendar and Hilco’s peppermint spoons.
Impact will retain sales and marketing ownership of Warheads, Melster brands.
December 11, 2019
Impact Confections, Inc. and KUA Candy LLC have formed a partnership under which KUA Candy will purchase Impact's Wisconsin manufacturing facility while Impact retains the sales and marketing ownership of its two main brands.