Articles Tagged with ''SmartSweets''

The new candy is available in Peach and Purpleberry flavors, and has only 3 g of sugar per 50 g bag.

Today’s consumers want balance: candy options that are clean, functional, low in sugar, and still indulgent enough to scratch that sweet tooth itch.

Dorosin and Hahn discuss the decision to bring back SweetChews with new flavors, the challenges of putting cinnamon into a gummy snack, and how to create a healthy candy product without sacrificing taste.

After years of R&D, SmartSweets is cracking the code on a low-sugar chew and officially entering the cinnamon category.

We recently caught up with the co-CEOs of SmartSweets about how the company works to keep up with consumer interests, plus notable recent innovations in gummies.

The hard candy category has seen moderate growth, driven by new innovation and B4Y products.

Heidi Dorosin, co-CEO, SmartSweets, talks about the company's move to expanding its lineup to QVC, and how it plans its marketing campaigns.

The new recipe represents months and months of recipe testing and consumer feedback.

With a growing interest in healthier candy options, the brand is taking a deep dive into consumer preferences and behaviors surrounding candy consumption.

Made without artificial sweeteners, sugar alcohols or added sugar, SmartSweets Caramels have 94 percent less sugar than other soft caramels.