Trubar introduces kids' line of snacks The bars are free of peanuts and tree nuts, making them an allergy-friendly option. SF&WB Staff August 6, 2025 The new line features three flavors: Iced Oatmeal Blast Bar, Pop Goes Confetti Bar, and Fudge-tastic Brownie Bar.Read More
Nature's Bakery opens $240M facility in Salt Lake City Mars acquired the snack brand in March 2021. SF&WB Staff July 31, 2025 The 339,000-sq.-ft. site gives the brand the space to grow, with the ability to produce more than 1 billion bars each year.Read More
IQBAR has functional ingredients on the brain The company’s bars include ingredients geared toward boosting cognitive function. Jenni Spinner July 29, 2025 In addition to plant-based protein and fiber, the snack products include lion’s mane, magnesium, and other things intended to improve brain health.Read More
Novos launches nutritional snack bar The product's primary ingredients aim to support short- and long-term health. SF&WB Staff July 29, 2025 The new bar contains five longevity ingredients, 15 g of protein, and 20 superfoods.Read More
DSM-Firmenich introduces ModulaSENSE maskers for bars The line of ingredients is aimed at targeting bitterness and other undesirable notes. SF&WB Staff July 11, 2025 The maskers are intended to work with the company's Vertis CanolaPRO protein isolate.Read More
UK’s Grenade Oreo protein bar launches in Texas The snack is now available at Costco locations throughout the state. SF&WB Staff July 4, 2025 The bar includes 20 g of protein with 1 g of sugar.Read More
Scott's Protein Balls launches new flavors The snack is gluten-free, dairy-free, soy-free, and made without preservatives. SF&WB Staff June 30, 2025 The clean-ingredient snack brand, is expanding its lineup with two new flavors: Cinnamon Almond Butter and Chocolate Peanut Latte.Read More
State of the Industry 2025: Snack bars offer nutritious ingredients Consumer preferences are skewing towards convenient bars offering improved nutritional profiles. Liz Parker Kuhn June 25, 2025 Consumers are searching for protein-packed, better-for-you snack bar options.Read More
IQBAR expands to Costco The snack bars are made without gluten, soy, and dairy. Liz Parker Kuhn June 25, 2025 The brand will offer its plant-based protein bar flavors of Peanut Butter Chip, Chocolate Sea Salt, and Almond Butter Chip in an 18-count variety pack at all 627 Costco locations.Read More
Formulating BFY bars is a sweet science: Icon Foods The company’s chief innovation officer offers tips on crafting treats in the GLP-1 era. Thom King June 24, 2025 With consumers more concerned about snacking healthfully than ever, coming up with the right recipe can be challenging.Read More