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Home » Topics » Trends

Trends
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mouse

Rising rodent populations threaten food producers

The Midwest shows the most significant year-over-year increase in rodent activity.
SF&WB Staff
October 14, 2025

Rentokil’s 2024 State of the Rodent Report links the trend to milder winters, rapid construction, and urban population growth.


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Child robot in Frankenstein costume with adult woman

Fun Friday: Cheez-It creates tasty nightlife spot, Hormel fights hunger, Life Cereal showcases morning chaos

Perfetti Van Melle candy brand creates a clever treat-grabbing subterfuge for grown-ups.
Jenni Spinner, Chief Editor, Snack Food & Wholesale Bakery
Jenni Spinner
October 10, 2025

Many food brands are upping the Halloween fun this year with innovative Halloween tricks, treats, and more.


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Lay's global redesign

Lay's to phase out artificial ingredients, refresh branding

The chip company also introduces lower-fat recipes using olive and avocado oils.
SF&WB Staff
October 9, 2025

Lay’s is updating its formulations and visual identity to align with evolving consumer preferences. By end-2025, the potato chip company will end the use of artificial colors and additives, and start using healthier oils for certain lower-fat varieties.


Read More
flavorsum trends

FlavorSum's 2026 trend outlook helps shape snack innovation

Part 1 of the report explores cultural changes affecting how consumers engage with food.
SF&WB Staff
October 8, 2025

FlavorSum has released Part 1 of its 2026 trend outlook, which identifies cultural and flavor trends influencing product development.


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pip's heirloom snacks

Pipcorn rebrands as Pip’s Heirloom Snacks

The name reflects the company's expanded heirloom corn snack portfolio.
SF&WB Staff
October 8, 2025

Pip's Heirloom Snacks, F.K.A. Pipcorn, has rebranded to reflect its expanded product range. The company is also transitioning to avocado oil as its main cooking fat.


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Thomas' launches High Protein Bagels

Thomas' High Protein Bagels hit shelves

The better-for-you option is now available across the U.S. for SRP $5.99.
SF&WB Staff
October 7, 2025

Thomas' new High Protein Bagels are gluten-free, contain 20 g of plant-based protein, and come in Plain and Everything flavors.


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barebells coco caramel almond

Barebells introduces Coco Caramel Almond

The protein bar is made with caramel, coconut flakes, almonds, and milk chocolate.
SF&WB Staff
October 7, 2025

Available October 6, the new Barebells Coco Caramel Almond protein bar is made with caramel, real coconut flakes, crunchy almonds, and a milk chocolate coating.


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Milton's Mediterranean Cauliflower Crust Pizza

Milton's launches Mediterranean Cauliflower Crust Pizza

The gluten-free product is rolling out exclusively at Target stores nationwide.
SF&WB Staff
October 3, 2025

Milton’s is launching its gluten-free Mediterranean Cauliflower Crust Pizza exclusively at Target stores nationwide, starting in October.


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Ready protein bars

Ready protein bars hit the Vitamin Shoppe

The bars are free from gluten, artificial sweeteners, sugar alcohols, and bulking agents.
SF&WB Staff
October 3, 2025

Non-GMO, gluten-free, and formulated without certain artificial ingredients, Ready protein bars are rolling out at Vitamin Shoppe stores nationwide.


Read More
kii naturals crisps

Kii Naturals launches rebrand, new organic crisps

The BFY crisp line is made without artificial ingredients, containing "Nothing but Nature."
SF&WB Staff
October 1, 2025

NuStef Baking has announced a brand refresh for Kii Naturals, including updated packaging, alongside the launch of an organic, double-baked artisan crisp.


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January 1, 2030

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Products

Natural Food Flavors and Colorants, 2nd Edition

Natural Food Flavors and Colorants, 2nd Edition

Although many foods are appealing, and even perceived as natural, in spite of containing synthetic additives, consumer increasingly prefer food products which are fully natural.

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