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Home » Topics » Trends » Flavor Trends

Flavor Trends
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McCormick Flavor Solutions unveils the Flavor Forecast: Looking back to look forward

McCormick Flavor Solutions unveils the Flavor Forecast: Looking back to look forward

Celebrating and reflecting on 20 years of innovation and discovery
October 14, 2020

Today, McCormick Flavor Solutions launched the Flavor Forecast: Looking Back to Look Forward.


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Nuts, fruits, and other inclusions elevate snacks and baked goods

Nuts, fruits, and other inclusions elevate snacks and baked goods

Nuts, fruits, and other inclusions find increased usage in snack and bakery products.
Joyce Friedberg
August 25, 2020
Nuts, fruits, and other common inclusions deliver many attributes consumers seek, including elevated taste, texture, and nutrition. In addition, these ingredients address consumer increasing interest in plant-based foods and proteins, and often fit clean-label criteria.
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Salty snacks pique consumer interest with fresh and exotic flavors

Salty snacks pique consumer interest with fresh and exotic flavors

Consumers search for ‘new and different’ salty snacks.
Lis Parker
Liz Parker Kuhn
August 17, 2020
Salty snacks like chips, popcorn, pretzels, and snack crackers have long been a staple in the home, and have become even more essential now during the coronavirus pandemic.
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IFT 2020: The annual show goes virtual

IFT20 roundup: The annual show goes virtual

August 5, 2020

This year's IFT show was very different because of the coronavirus pandemic: it was virtual-only, and was renamed SHIFT20. All events took place online, from July 12-15.


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State of the Industry 2020: Pretzel market enjoys growth

State of the Industry 2020: Pretzel market enjoys growth

Formulation twists enhance pretzel offerings as healthy snack alternatives.
Neal Lorenzi
July 20, 2020
The pretzel market continues to grow, with core offerings showing strength and strategic formulation twists bringing in some added diversity.
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State of the Industry 2020: Popcorn sales explode

State of the Industry 2020: Popcorn sales explode

Most of the past year flatlined, but that’s all changed as people stay home and binge-watch.
Ed Finkel
July 17, 2020
The popcorn category has enjoyed a very strong past year, with a particularly strong jump early in the year after the COVID-19 pandemic hit U.S. shores.
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State of the Industry 2020: Frozen snacks & appetizers see strong growth

State of the Industry 2020: Frozen snacks & appetizers see strong growth

The combination of convenience and classic, craveable product formats drives sales forward.
doug peckenpaugh
Douglas J. Peckenpaugh
July 16, 2020
One of the fascinating aspects of today's snack industry is the supreme flexibility of the term "snack." Almost anything can constitute a snack, given the right portion size, its relative convenience, and requisite craveability.
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Culinary inspiration for snack and bakery R&D

Culinary inspiration for snack and bakery R&D

We recently reached out to Chef Howard Cantor to learn more about how he identifies flavor opportunities for potential use in new product development.
doug peckenpaugh
Douglas J. Peckenpaugh
July 14, 2020

Flavor trends across the snack and bakery market can gain inspiration from any number of directions, including prevailing currents in foodservice, ethnic items gaining more-widespread appeal, interest in better-for-you foods, and more.


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State of the Industry 2020: Chips offer better-for-you options

State of the Industry 2020: Chips offer better-for-you options

Consumers search for healthier, spicier chip options.
Lis Parker
Liz Parker Kuhn
July 14, 2020
Potato chips are a staple in most Americans' pantries. While classic chips still command the bulk of U.S. market share, salty snack companies have begun to offer more better-for-you options, in addition to new and exciting flavor combinations.
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State of the Industry 2020: Consumers indulge in comforting sweet goods

State of the Industry 2020: Consumers indulge in comforting sweet goods

Specialized diets fuel R&D efforts while consumers seek balance—and comfort
Lis Parker
Liz Parker Kuhn
June 29, 2020
Sweet goods are having a moment. Due to the COVID-19 crisis, people want comfort food, and that includes bakery products like pastries, doughnuts, muffins, and more.
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