Breakfast Products - Articles - Page 5 | Snack Food & Wholesale Bakery

Eggo offers limited-time Stranger Things waffle

The release marks the brand's first strawberry-flavored and colored waffle offering.

October 1, 2025

Rolling out nationwide at retailers in October, the Eggo Stranger Things Strawberry Waffles feature a red color derived from natural sources. To support the launch, Eggo is also distributing 11,000 boxes of waffles through a national giveaway.

IHOP offers Coffee Cake Pancakes LTO

The pancakes are available as a full stack or as part of a breakfast combo.

SF&WB Staff

September 22, 2025

Featuring two buttermilk pancakes filled with cinnamon streusel, layered with cinnamon spread, and topped with cream cheese icing and whip.

Kodiak Protein-Packed Maple Pancake Sausage, Egg & Mild Cheddar Cheese Sandwiches

Breakfast brims with creativity, options

Consumers crave innovative flavors and handheld selections to start their day.

Liz Parker Kuhn

September 22, 2025

Producers now offer an exciting range of diverse options.

Nature’s Path debuts two plant-based protein granolas

The new organic granola varieties are also a good source of fiber and healthy fats.

SF&WB Staff

September 2, 2025

Now available in Blueberry Cinnamon and Maple Almond Butter, the granolas are made with plant-based, organic pea protein and are baked with coconut oil.

Eggo expands protein breakfast lineup

New waffles and pancakes deliver 20% of the recommended daily protein value.

SF&WB Staff

August 28, 2025

The Buttermilk Vanilla Protein Waffles, Vanilla Protein Pancakes, and Blueberry Protein Pancakes are available at retailers nationwide for an SRP of $5.99.

betty crocker pumpkin spice and pillsbury snickerdoodle cookies

General Mills rolls out fall LTOs

Seasonal cereals, cookies, and snacks return.

SF&WB Staff

August 25, 2025

The range includes new and returning flavors of Cheerios, Betty Crocker Cookies, Pillsbury baked goods and Toaster Strudels, Annie's Grahams, and LÄRABAR.

Golden Waffles opens new headquarters in PA

The Glen Mills innovation center will support R&D, training, and collaboration.

SF&WB Staff

August 20, 2025

The new facility is designed to accelerate product development and expand the company's presence in the Greater Philadelphia area.

First Watch fall 2025 LTO croissant sandwich

First Watch fall menu features pumpkin, smoky spice

The seasonal offerings will be available through October 27.

SF&WB Staff

August 19, 2025

The fall menu features pumpkin spice, smoky heat, and seasonal comfort. It Includes pumpkin donuts, chipotle hash, and a maple bacon croissant sandwich.