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Home » Topics » Breakfast Products » Cereal

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Tony the Tiger, Mission Tiger partner with Kroger to give more access to sports

Tony the Tiger, Mission Tiger partner with Kroger to give more access to sports

Brands team up to fund $25K in classroom projects, support middle school sports programs.
September 27, 2022

The $25,000 donation to Withrow University High School marks the partnership's commitment to ensuring school sports can thrive in local communities.


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Kellogg, Little Debbie release Nutty Buddy cereal

Kellogg, Little Debbie release Nutty Buddy cereal

Cereal to be available at Walmart in October.
September 22, 2022

From the creators of Cosmic Brownies and Oatmeal Creme Pies cereals, Kellogg and Little Debbie add another nostalgia-inducing cereal to their lineup.


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Kellogg's launches Instabowls, with real milk

Kellogg's launches Instabowls, with real milk

Portable bowls are single servings and pre-portioned.
September 8, 2022

Cereal fans can enjoy Kellogg's Frosted Flakes, Froot Loops, Apple Jacks, and Raisin Bran Crunch with real milk—without the carton.


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Post launches limited-edition Halloween PEBBLES cereal

Post launches limited-edition Halloween PEBBLES cereal

Cereal to be offered in 10-oz., 18.5-oz sizes.
September 6, 2022

The cereal will sport the same fruity taste brand loyalists love, but with a mixture of orange and purple flakes to join in on the fall festivities.


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Kellogg's debuts Rice Krispies Shocking Orange Colored Cereal

Kellogg's debuts Rice Krispies Shocking Orange Colored Cereal

New cereal for snacking, ingredient for Halloween and fall-themed treats.
August 10, 2022

Rice Krispies Shocking Orange features the same original taste and crisped rice cereal crunch, with festive fall color.



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Cinnamon Toast Crunch debuts first spicy cinnamon cereal

Cinnamon Toast Crunch debuts first spicy cinnamon cereal

CinnaFuego Toast Crunch combines cinnamon and spice.
July 28, 2022

CinnaFuego Toast Crunch will be sold in a resealable pouch and available August 12 exclusively at Walmart.com while supplies last.


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GUUD launches low-sugar granola alternatives

GUUD launches low-sugar granola alternative

Modern cereals contain 80% less added sugar than leading granola.
July 27, 2022

New granolas are vegan, plant-based, certified gluten-free, non-GMO verified, and kosher.


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Kellogg and Nickelodeon debut throwback Apple Jacks Slime Cereal

Kellogg and Nickelodeon debut throwback Apple Jacks Slime Cereal

Cereal will turn consumers' milk a vibrant green color.
July 8, 2022

Breakfast is getting a nostalgic makeover with Kellogg's latest collaboration, adding a splash of Nickelodeon's iconic green Slime to cereal bowls.


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Post Consumer Brand relaunches discontinued Waffle Crisp cereal

Post Consumer Brand relaunches discontinued Waffle Crisp cereal

June 14, 2022

Post Consumer Brands heard the demand for everyone’s favorite waffle-flavored cereal loud and clear on social media and is proud to relaunch the beloved brand.


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GUUD Modern Muesli debuts functional cereal line

GUUD Modern Muesli debuts functional cereal line

New "fuel" products take breakfast to the next level.
May 17, 2022

GUUD is excited to announce the launch of its line of functional muesli, fueled with added support from plant protein, prebiotics, omegas, dietary fiber, and superfruits.


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