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Home » Topics » Bakery Products » Cookies

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My Better Batch aims to offer hassle-free homemade cookies

My Better Batch aims to offer hassle-free homemade cookies

The line of baking mixes gives consumers a BFY shortcut to fresh-made treats.
Jenni Spinner, Chief Editor, Snack Food & Wholesale Bakery
Jenni Spinner
April 17, 2025

The founder of the company shares the story behind its line of non-GMO baking mixes, and what makes the products stand out.


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BJ's Restaurant debuts Broccoli Cheddar Pizookie

BJ's Restaurant debuts Broccoli Cheddar Pizookie

The new savory offering will be available for a limited time.
SF&WB Staff
April 16, 2025

Starting April 17, guests can indulge in a brand-new Pizookie where cheddar and broccoli are blended into the cookie base and then piled with two scoops of mashed potatoes.


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Sugar Plum launches Hoppy Easter Chocolate & Treats Box

Sugar Plum launches Hoppy Easter Chocolate & Treats Box

The box includes chocolate cookies and eggs, licorice, jelly beans, and more.
SF&WB Staff
April 11, 2025

The collection includes vibrant flavors, rich chocolates, and chewy gummies.


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General Mills debuts spring, Easter treats

General Mills debuts spring, Easter treats

The company is also bringing back a slew of seasonal cookie doughs and more.
SF&WB Staff
April 9, 2025

The brand is showcasing new items from Pillsbury and Annie's, plus returning items from Reese's Puffs, Pillsbury, Chex Mix, and more.


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Tate's Bake Shop breaks into soft-baked cookies

Tate's Bake Shop breaks into soft-baked cookies

The new treats took three years to develop.
SF&WB Staff
April 7, 2025

After 45 years of thin-and-crispy treats, Tate's is expanding its product line with Soft Baked Cookies.


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Insomnia Cookies launches LTO spring collection

Insomnia Cookies launches LTO spring collection

The bakery treats range from lemon flavors to carrot cake.
SF&WB Staff
April 7, 2025

The limited-time lineup features fresh flavors that capture the essence of spring, the brand says.


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Fancypants debuts LTO spring flavors

Fancypants debuts LTO spring flavors

The brand's Lemon Tart and Strawberry Shortcake cookies retail for $5.99 per bag.
SF&WB Staff
April 3, 2025

Fancypants is one of the first upcycled cookies and is Upcycled Certified, baking with upcycled oat flour made from dried and milled oat pulp left after making oat milk.


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Albertsons releases LTO line of lemon-flavored snacks

Albertsons releases LTO line of lemon-flavored snacks

The new treats include wafers, mini cookies, madeleines, and more.
SF&WB Staff
April 1, 2025

PL brand Overjoyed is releasing lemon flavored bite-sized wafer squares, mini cookies, sandwich sugar cookies, and madeleines.


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Chip City Cookies reveals new Pringlicious flavor

Chip City Cookies reveals new Pringlicious flavor

The new treat will only be available for three days in April.
SF&WB Staff
March 31, 2025

The treat features a sugar cookie mixed with milk chocolate chips and caramel bits, drizzled with dark chocolate ganache and salted caramel sauce and sprinkled with crushed Pringles Original and sea salt. 


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Gerrit J. Verburg Co. debuts Mini Stroop Wafels

Gerrit J. Verburg Co. debuts Mini Stroop Wafels

The bakery snack contains about 16 mini cookies.
SF&WB Staff
March 28, 2025

Popular in Holland for nearly two centuries, stroopwafels are enjoyed as a snack or dessert, either on their own or paired with a hot beverage.


Read More
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