Pizza Hut debuts pepperoni-flavored ‘caviar’ Pizza Caviar features pepperoni-flavored water- and agar-based caviar-style pearls. SF&WB Staff April 10, 2025 Pizza Hut joins in on the caviar food trend with its own Pizza Caviar.Read More
Kencko introduces Fruit Snaps The new snack has 2.5 cups of fruit and 6-8 grams of fiber in every bag. SF&WB Staff April 10, 2025 On April 15, Kencko is entering an all new category (the brand’s fifth) in the snacking aisle with the launch of Fruit Snaps.Read More
General Mills debuts spring, Easter treats The company is also bringing back a slew of seasonal cookie doughs and more. SF&WB Staff April 9, 2025 The brand is showcasing new items from Pillsbury and Annie's, plus returning items from Reese's Puffs, Pillsbury, Chex Mix, and more.Read More
Vermont Smoke & Cure expands Costco partnership The brand is also introducing a new beef stick to its lineup. SF&WB Staff April 9, 2025 The Northeast expansion marks a significant growth milestone for the premium meat snack brand.Read More
Reese's launches Filled Pretzels The new snack is available in three different sizes, ranging from 5 oz to 18 oz. SF&WB Staff April 9, 2025 The pretzel's filling is reportedly a thick and creamy peanut butter similar to the center of a Reese's.Read More
Edible, Tajín team up for ‘swicy’ collaboration The collection takes Edible's signature creations and adds Tajín's zest. SF&WB Staff April 8, 2025 The products include chocolate-dipped strawberries and pineapples with a chili-lime twist, plus "swicy"-inspired dessert bites.Read More
Voodoo Doughnut debuts Cherry Cola Doughnut A portion of proceeds from the treat will benefit the Alzheimer's Foundation. SF&WB Staff April 8, 2025 The Cherry Cola Doughnut is covered in cola frosting, bursting with bright cherry filling, and topped with sweet fluff and a cola candy.Read More
Hot Pockets, Hidden Valley Ranch team up on sandwiches The new frozen entrees each include ranch sauce and a seasoned crust. SF&WB Staff April 8, 2025 The two brands are releasing Hot Pockets Ranch Lovers Pepperoni and Hot Pockets Ranch Lovers Buffalo Style Chicken varieties.Read More
Tate's Bake Shop breaks into soft-baked cookies The new treats took three years to develop. SF&WB Staff April 7, 2025 After 45 years of thin-and-crispy treats, Tate's is expanding its product line with Soft Baked Cookies.Read More
Paris Baguette unveils Easter collection The bakery treats range from cakes to doughnuts. SF&WB Staff April 7, 2025 Paris Baguette is debuting its handcrafted collection of Easter-themed cakes and pastries, available through Easter (April 20). Read More